This Privacy Policy describes how DartsRx Ltd. ("DartsRx", "we", "us", "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from dartsrx.com (the "Site") or otherwise communicate with us (the "Services"). "You" means the individual using the Services. Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Policy from time to time for operational, legal, or regulatory reasons. We'll post the revised Policy on this page and update the "Last updated" date.

What We Collect

The information we collect depends on how you interact with us.

Information you provide directly

• Contact details (name, email, phone, billing/shipping address)
• Order details (products, payment confirmation, delivery info)
• Account details (if you create one: username, password)
• Support & communications (messages, returns, claims, survey responses)

You can choose not to provide certain information; some features may not work without it.

Information collected automatically

When you use the Site, we automatically collect:

• Device/browser info, IP address, approximate location (from IP)
• Usage data (pages viewed, time on page, referring/exit pages, clicks)

This happens via cookies, pixels, and similar technologies.

Information from third parties

• Platform provider: Shopify (storefront, checkout, hosting)
• Payment processors (to confirm payment and prevent fraud)
• Fulfilment, logistics, support, analytics, and marketing tools

We treat third-party data according to this Policy.

How We Use Your Information (Legal Bases)

• Provide the Services: process orders, payments, delivery, account management, returns, and essential communications. (GDPR Art. 6(1)(b) – contract)
• Customer support & improvements: respond, troubleshoot, test features, and improve the Site. (Art. 6(1)(f) – legitimate interests)
• Security & fraud prevention: detect, investigate, and prevent fraudulent or abusive activity. (Art. 6(1)(f))
• Marketing: send emails or show ads about our products, subject to your choices. (Art. 6(1)(f) or 6(1)(a) where consent applies)
• Legal compliance: tax, accounting, and regulatory obligations. (Art. 6(1)(c))

Cookies

We use cookies/pixels to run the store (e.g., remember your cart), measure performance, and personalize content/ads. You can control cookies in your browser. Blocking some cookies may impact Site functionality. If your browser sends a Global Privacy Control signal, we'll honour it where legally required.

How We Share Information

We share personal information with:

• Service providers (Shopify, payment processors, cloud hosting, fulfilment & shipping, analytics, customer support, email/SMS tools)
• Marketing partners (only as permitted by law and your preferences)
• Affiliates (for internal operations)
• Authorities / legal when required by law or to protect our rights
• Business transfers (e.g., merger, acquisition)

We do not sell your personal information.

International Transfers

Your data may be processed outside your country (including outside the EEA/UK). Where required, we use lawful transfer mechanisms such as the EU Standard Contractual Clauses (and the UK Addendum, where applicable).

Security & Retention

We use administrative, technical, and physical safeguards appropriate to the risk. No method is 100% secure. We keep data only as long as necessary for the purposes above, including legal, accounting, or reporting requirements.

Your Rights (EEA/UK and where applicable)

You may have the right to:

• Access your personal data
• Correct inaccurate data
• Delete your data
• Portability (receive your data in a usable format)
• Restrict or object to processing (including direct marketing)
• Withdraw consent (where processing relies on consent)

To exercise rights, email privacy@dartsrx.com or support@dartsrx.com. We may verify your identity before acting on your request. You can always unsubscribe from marketing via the link in our emails. If you're unsatisfied, you can lodge a complaint with your local data protection authority. In Ireland, that's the Data Protection Commission.

Children's Data

Our Services aren't directed to children under 16, and we don't knowingly collect their data. If you believe a child has provided personal data, contact us to delete it.

Third-Party Links

Our Site may link to third-party websites/services. Their privacy practices are their own; review their policies before using them.

Shopify & Payments (Key Partners)

Our store runs on Shopify. Shopify processes your personal data as described in its privacy documentation. Your payment will be processed by our payment partners; we receive a payment confirmation (not full card details).

Contact Us (Data Controller)

DartsRx Ltd. (Data Controller)

Email: privacy@dartsrx.com or support@dartsrx.com